Snippet: Do you want to learn how Shopify 2.0 can benefit your business? If yes, you have come to the right place.

If you own an eCommerce store, you might be aware of the popular eCommerce platform Shopify that is used for Shopify development. In June 2021, at the Shopify Unite conference, Shopify announced the biggest update to date, and it is Shopify 2.0.

Shopify 2.0 has a lot of improvements and brand-new features that can save store owners valuable time while making it simple to make more money. This new version provides Shopify developers more freedom and features for customized Shopify app development.

Read on to learn how Shopify 2.0 can improve the experience for merchants on Shopify.

What is Shopify 2.0?

(source: Shopify)

Shopify 2.0 is an upgraded version of the Shopify platform. It helps store owner to save time, improve performance, and support better content management. You might feel that Shopify 2.0 is all about the theme. However, you are mistaken here. Shopify 2.0 provides many opportunities.

Of course, the theme is in the core, but the brand-new theme architecture lets business owners manage the content throughout their websites seamlessly. In short, Shopify 2.0 is a set of brand-new features that enhance both the merchant and shopping experience on Shopify. You can hire Shopify developers and get Shopify development services to enjoy these new features and benefits.

Let us check out the new features and benefits of Shopify 2.0.

Features And Benefits Of Shopify 2.0

Shopify 2.0 comes with tons of new features and improvements. However, the main advantage is that store owners will get much more control and flexibility to edit, customize, and maintain their stores.

1) Improved Theme Editor

(source: Shopify)

Shopify 2.0 comes with an improved theme editor, which will make it easier for the store owner to navigate and make changes to their store. The new theme editor is more user-friendly. It has all the features and functionalities that are discussed in this article. Therefore, it will help you save time when you want to make any change or update to your store.

2) Sections Available On All Pages

This new feature will provide endless content possibilities. Sections will help in building and customizing each page during Shopify development of the website. It lets the developer make better landing pages or campaigns. So, ultimately it will boost sales and improve the consumer experience.

Another benefit of this feature is that you can efficiently scale your brand content across your online store without any code.

As sections/ modular blocks are available on all pages, there are endless content management possibilities that you will get with it. These possibilities are:

• Creating unique ad campaigns and landing pages
• You can customize the look of your Shopify store on each page.
• With it, you can keep your brand consistent at all times.
• You will have complete ownership to select and decide which content block will appear when and where.
• With Shopify 2.0, there is no need to make use of old page builder tools, which can slow down your site, or you need to hire Shopify experts for the development. Everything you can do on your own.

3) Metafields

(source: Shopify)

It is an impressive update that you will get with Shopify 2.0. It will allow you to create unique product specifications based on the product. For example, if you have various products with different pricing or different shipping time, the Meta field feature will let you add product specifications to your selected products.

4) Improved Product Filtering

In Shopify 2.0, product filtering is built natively. Therefore, your web pages will load quickly, which will increase your site’s speed and decrease the bounce rate. Managing and using product filters has become much easier in Shopify 2.0.

5) Updated App Extensions

In Shopify 2.0, it is quite easy to build, maintain, troubleshoot, and remove any app. The updated app extensions also help in improving your website speed.

6) Improved Performance

With this latest version of Shopify, you can expect faster loader time and decreased bounce rate. It will ultimately improve the site’s performance.

7) Multilingual Capabilities

In Shopify 2.0, you can build a multilingual store. For that, there is no need for external integrations or a headless setup.

8) All-round Improved Experience

With Shopify 2.0, you can build and edit your Shopify store quickly, efficiently, and fluidly. It can be more rewarding for you as it will open doors for newer innovations and an improved eCommerce experience for merchants and consumers.

9) Excellent Checkout Experience

In the older version of Shopify, the ability to edit the checkout was quite limited to Shopify Plus merchants only. However, in Shopify 2.0, the scenario has changed.

In Shopify 2.0, Shopify has announced checkout apps that will be available to non-merchants, too. It means non-merchants can even build and add extra checkout apps to their online store. However, keep in mind that the complete customization is still limited to only Shopify Plus merchants only.

10) Improved Developer Tools

Shopify makes use of its own code language, Liquid. It is a templating language to create web pages and functionalities of a store. With Shopify 2.0, Shopify has made huge investments into developer tools, so when anyone hires Shopify experts, they can provide improved Shopify development services.

These excellent development tools incorporate GitHub, Shopify CLI, theme-checking tools for debugging, a version control toolset, and the capability to add liquid code directly into the theme editor itself. Besides this, Shopify even announced that they would not charge a single penny from Shopify developers for their first $1 million dollars earnt by their platform.

Should You Upgrade Your Store To Shopify 2.0?

The answer to this question totally depends on your current situation. Before upgrading your store to Shopify 2.0, you should analyze your current store to find out what is currently lacking and which features are needed to be added to help your brand grow and scale. Once you analyze and decide to upgrade, you can hire Shopify experts to do it for you.

Remember, Shopify will continue supporting its older version. Therefore, migrating to Shopify 2.0 is not necessary. However, thoughtfully done investment can help you take your business to the next level.